sellerfox
AI access via MCP

Ask your questions directly of your Amazon data

Connect a compatible AI client to your sellerfox Workspace. Ask about revenue, profit, rankings and trends, then take the analysis further in the same conversation.

Start your 30-day free trialSee an analysis example

No credit card required.

From a question to the next analysis

A conversation about your catalog

Specify the product, marketplace and date range. Your AI client can retrieve available sellerfox data and query it again for your follow-up question.

Your AI client + sellerfoxIllustrative example
Which three product families on amazon.de are losing the most revenue even though I’m spending more on advertising? Compare the last complete week with the previous week. Investigate the affected variants, conversion rate, organic keyword rankings and listing events. Give me a prioritized list: What stands out, what should I investigate first, and which numbers support it?

Together, these three families lost €4,880 in revenue. Ranked by the decline in euros:

1 Backpacks

−€2,340 revenue · +18% ad spend

25 l variant: sessions +9%, conversion rate 6.2% → 4.1%. An image change was recorded in the same period.

Next step: Compare the conversion trend with the timing of the image change.

2 Jump ropes

−€1,580 revenue · +12% ad spend

For the tracked keyword “Springseil” on amazon.de, this family’s average organic rank drops from 7 to 18. Its sessions fall by 24%.

Next step: Review the ranking trend and other tracked keywords for this family.

3 Resistance bands

−€960 revenue · +9% ad spend

The light set accounts for 82% of the family’s revenue decline. Its conversion rate falls from 8.0% to 6.1%.

Next step: Compare daily sessions and conversion rate for this set.

Possible follow-up: Show me daily sessions and conversion rate for the 25 l backpack around the image change.

Read-only access. You choose which Workspaces your AI client can read.

Set up your MCP connection

22 tools for your Amazon analysis

From profit figures to search demand, your AI can retrieve, compare and connect these data sources in the same conversation.

  • Profit & costs

    4 tools

    Analyze profit and margins, break down fees, advertising and product costs, and search recorded income and expenses.

  • Products & variants

    3 tools

    Compare product families and variants by revenue, ad spend, sessions and conversion – for specific periods or over time.

  • Marketplace metrics

    2 tools

    Compare revenue, ad spend and conversion across your Amazon marketplaces and identify changes between periods.

  • Keywords & rankings

    4 tools

    Compare organic and sponsored positions for tracked keywords and find out which of your products rank for them.

  • Search queries & purchase share (SQPR)

    3 tools

    Analyze search demand and your ASINs’ click and purchase shares. Identify the search queries where you are gaining or losing share.

  • Listing events

    1 tool

    Retrieve recorded listing changes and your own actions for specific products and periods, then view them alongside metric trends.

  • Best Seller Rank (BSR)

    2 tools

    Compare stored category ranks for your products and see how their Best Seller Rank (BSR) has changed over time.

  • Workspaces & metrics

    3 tools

    Check connected marketplaces, available report periods and possible data gaps, and look up metric definitions and units.

View the full MCP reference

Your next analysis starts with a question

Try sellerfox with your Amazon data. Once the required data is available, you can connect a compatible AI client to your Workspace.

Start your 30-day free trialView pricing and included features
FAQ

Frequently Asked Questions

  • The Model Context Protocol connects a compatible AI client to sellerfox. You ask questions in the client, which can retrieve data from your authorized Workspaces through 22 read-only tools.

    MCP server and setup

  • The client needs to support the connection and authorization used by the sellerfox MCP server. See the documentation for requirements. Having an MCP feature does not mean every client version is compatible.

    Client requirements

  • MCP is available to active Workspace members with the Owner or Admin role.

    Access and authorization

  • The tools read product, marketplace, keyword and SQPR data, events and Best Seller Rank (BSR) data. Profit Tracking adds profit, margins, cost breakdowns and recorded income and expenses. The availability and refresh schedule of each data source also apply in the AI chat.

    Available MCP tools

  • Yes. The trial lasts 30 days and requires no credit card. Check the pricing page for included features and allowances. Your AI client may have its own terms and costs.

    Trial and billing

Related topics

Set up your MCP connection

Requirements, permissions and available tools in detail.

Amazon product analytics

Compare product metrics and variants directly in sellerfox.

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