sellerfox
Amazon product analytics

Understand your catalog. Down to each variant.

Compare revenue, conversion and advertising data – from your entire catalog down to each variant.

Start your 30-day free trialSee product analytics

No credit card required.

Catalog overview

Your catalog. Ready to compare.

See which products are growing and which are falling behind. Focus your analysis on the products and marketplaces that matter to you.

  • Find products by title, ASIN or SKU
  • Filter by marketplace and saved product lists
  • See changes against a comparison period
Explore product views and filters
RevenueConversionAd spend

  1. Your catalog

    Compare all selected products

  2. Product family

    Backpack

    The combined result for the family

    Individual variants

    • 25 l

      Own metrics

    • 20 l

      Own metrics

Parent-Child analysis

Which variant makes the difference?

A strong family total can hide weaker variants. See which colors or sizes drive revenue and which perform less well.

  • Compare family totals and individual ASINs
  • See revenue, sessions and conversion side by side
  • Find opportunities to improve individual variants

In this example, the 25 l backpack earns more revenue with fewer sessions than the 20 l variant.

Explore Parent-Child comparisons

Metrics & trends

Connect your metrics. Understand the trends.

View revenue, conversion and advertising data together. Choose the metrics for your table and chart to suit your analysis.

  • Save and reuse your own KPI sets
  • Compare daily, weekly and monthly values
  • Export filtered tables as XLSX or CSV
Explore metrics and KPI sets

More insight into your portfolio

Compare marketplaces, find products that need attention and see when customers place orders. These views complement your analysis down to the individual ASIN.

Marketplace dashboard

Compare marketplaces side by side

Compare sales, conversion rate and ad spend across your active marketplaces for the same period, such as DE, IT and FR within one European Workspace.

Explore the marketplace dashboard

Overview

Find top and bottom performers

Sort the top-10 tables for ASINs and product lists by sales, conversion rate or ad spend. Reverse the sort order to inspect the highest and lowest values.

Explore the overview

Order heatmap

See when customers place orders

See order counts by weekday and hour for your selected period and marketplace, in its local time. Darker cells mean more orders; cancelled orders are excluded.

Understand order statistics

Product Boost

Keep more product details in view

Add daily updates for the average rating, rating count, brand and current Best Seller Rank (BSR) directly on the product.

1 credit per active boost. After activation, it takes up to 24 hours for the first data to appear.

Explore Product Boost Explore BSR Explorer

Discover what drives your catalog

Try sellerfox with your Amazon catalog and compare products, product families and individual variants.

Start your 30-day free trialView pricing and included features
FAQ

Frequently Asked Questions

  • Connect Seller Central to your Workspace for product data. Advertising data also requires the Ads connection. The metrics shown depend on the available data and the selected date range.

    Amazon connections

  • Yes. Compare revenue, sessions and conversion across individual variants and put their performance in the context of the product family’s overall results.

    Products and Parent-Child grouping

  • No. The underlying sources refresh at different times. For each analysis, check the latest available sales reports, advertising data or keyword rankings.

    Refresh schedules by data source

  • Yes. Use Export to download the filtered product analysis. Selected metrics, the date range and the view determine its contents. The documentation describes available formats and groupings.

    Export your data

  • Yes. The trial lasts 30 days with no credit card required. Connect your Amazon selling business and wait until the required data is available. The pricing page lists included features and allowances.

    Trial and billing

Related topics

Products and product lists

Views, filters, metrics and exports in detail.

Keyword Tracking

Review the stored search positions of your products over time.

Profit Tracking

Follow income and costs through to net profit.

Listing Event Tracking

Put detected changes alongside your product metrics.

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